Legendary jeanswear company finds its contemporary side.

by Contributor

In Short
The slick, 24,000-square-foot behemoth offers everything you could possibly imagine, from the traditional 501 and Red Tab lines to an assortment of Levi's Originals limited-edition jean jackets hand-painted by graffiti superstars Shepard Fairey and Futura. The store offers several ways to customize clothes: Once shoppers try on the right pair of jeans, they can step into a hot tub while human-sized blow-dryers stand by waiting to finish the process of "shrink-to-fit."