Pacific Avenue
Santa Cruz, CA 95060
Phone: (831) 429-8433
Editorial Review for Pacific Avenue – by Citysearch Editors
Overview
Away from the tourist bustle at the beach, Pacific Avenue offers exquisite shopping, eating and people watching opportunities. Devastated by the 1989 earthquake, the area has been rebuilt almost entirely. Don't worry about strip mall aesthetics; there aren't any here. Instead, the tree-lined walks and charming stores provide an almost small-town quaintness in the midst of the cosmopolitan city.
The Appeal
No one block of this charming venue is the same. At the south end, vintage clothing stores and hipsters pour over racks of clothing or buy CDs at the multiple record stores. Towards the north end, more chain stores can be found. These shopping magnates are interspersed between many homegrown offerings (stores offering trinkets, home decorating items, custom-made hats). Two movie theaters and many restaurants and bars offer visitors ample opportunity to rest in between strolls.
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Insider Tips
ParkingThe Soquel/Front Pay Garage is located at the corner of Soquel Avenue and Front Street and is open from 6am to 1am daily.
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